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Who We Are

Coverdell is a full-service marketing services company with offices in Atlanta, Chicago
and Montreal.

With over 50 years of retail marketing experience and 20 years of administering insurance and membership programs, Coverdell services over six million individuals across the country today. Committed to providing quality products with outstanding service and significant savings to our members, Coverdell is a licensed third party administrator, licensed insurance broker, and licensed discount medical plan organization.

A Long History of Results and Innovation

Coverdell & Company, Inc. was founded in 1963 to market guaranteed issue insurance products to customers of financial institutions. In 2005 Coverdell & Company merged with Discount Development Services (DDS), a provider of health discount and affinity membership programs with capabilities to provide complete administration of insurance and membership products. This merger created Coverdell, a full service company providing turnkey programs that include marketing, product, billing, fulfillment, retention, and customer service.

And now, Coverdell has expanded into the broad market, offering health discount, auto and home expense reimbursement and guaranteed issue insurance products. Implementing cutting-edge digital marketing automation, strategic planning and multi-channel integration, along with our award-winning program administration and customer service, Coverdell is the go-to resource for consumers seeking financial security for their family and their assets.

What Sets Us Apart


  • Multi-channel integration
  • Innovative strategic planning
  • Cutting-edge digital marketing automation
  • Award-winning customer service


  • 50+ years of marketing
  • 20 years in administration
  • Stable management
  • Financially solid

Trusted Partners

  • Financial institutions
  • Insurance carriers
  • Fortune 500 companies
  • National brokers

Regulatory Compliance

  • In-house legal and compliance
  • Compliance in all required states
  • Founding member of CHA